India Post to enter
e-commerce, Bengal circle approaches industry bodies
KOLKATA: To
leverage the country's fast growing e-commerce space, the West Bengal circle of
the postal department has approached various industrial bodies with a plan to
create an online marketplace for the local traders.
A senior official of
India Post at Kolkata GPO said that since e-commerce is a sunrise industry, it
is trying to earn higher revenue in the region by involving local traders and
business houses.
"For that we are
planning to take the help of chambers of commerce present in Kolkata as well as
Howrah and other districts," the official said.
India Post has already
written to the Bengal Chambers of Commerce requesting it to arrange for an
interaction between the Postal officials and local traders, official sources
said.
"We have send a proposal to the Bengal Chamber of Commerce and Industry basically to arrange an interactive session with traders and financial houses here. We will also seek help from other chambers in the city and those in Howrah and other districts," a source said.
"We have send a proposal to the Bengal Chamber of Commerce and Industry basically to arrange an interactive session with traders and financial houses here. We will also seek help from other chambers in the city and those in Howrah and other districts," a source said.
The source said that
though the aim was to rope in local traders irrespective of their business
volumes, big business houses are also welcome.
"We want
everybody to join us in our venture in the e-commerce market. At the moment
most of the e-commerce companies neglect the moffusil areas, villages and
distant parts of the country. India Post's wide reach to any corner can bring dramatic changes to the whole e-commerce
industry," he pointed out.
India Post is creating
a special cell to cater to this need, the source said.
"Immediately we are not looking for any profit. But we know that revenues will grow with time. We have plans for free pick-ups. Because consumers don't want to make an upfront payment, there will be added capabilities like Cash On Delivery and reverse logistics. We are working on a software to start the COD service, “
one of the sources said.
"Immediately we are not looking for any profit. But we know that revenues will grow with time. We have plans for free pick-ups. Because consumers don't want to make an upfront payment, there will be added capabilities like Cash On Delivery and reverse logistics. We are working on a software to start the COD service, “
one of the sources said.
On developing
infrastructure for the project a senior officials at Kolkata GPO said,
"India Post aims to be the centre of the country's ongoing e-commerce
revolution with an investment plan of around Rs 100 crore in the next couple of
years to set up warehouses for the packaging purpose."
The department
currently enjoys an 89 per cent penetration in rural areas across the country.
"At the moment we
are not thinking of competition, but we are focusing on rural areas where we
have the best reach compared to any other entity," an official said.
He pointed out that though India Post is likely to face competition in metro cities, in small towns, suburban and rural areas it would be better placed because of the department's maximum presence.
He pointed out that though India Post is likely to face competition in metro cities, in small towns, suburban and rural areas it would be better placed because of the department's maximum presence.
"A small trader
in Nadia with a customer in Andamans need not to worry about delivering orders.
Now, he can take orders
without any hesitation because India Post will deliver the product, be it the Andamans or the Himalayas. We will be aggressively doing this business," he added.
Welcoming the move, Bengal Chamber of Commerce President Alok Roy said: "I think its a very good idea and a brilliant move by India Post. It should be good for the local traders and they must take advantage of this. And this will definitely bring in new life for India Post."
without any hesitation because India Post will deliver the product, be it the Andamans or the Himalayas. We will be aggressively doing this business," he added.
Welcoming the move, Bengal Chamber of Commerce President Alok Roy said: "I think its a very good idea and a brilliant move by India Post. It should be good for the local traders and they must take advantage of this. And this will definitely bring in new life for India Post."
"Chambers
act as an interface between traders and organisations and we will be happy to
help them interact with India Post. We would ensure that the message reaches
the traders and the initiative works out successfully," Roy said.
India Post, has
already entered into a partnership with Amazon India and launched a pilot
project.
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